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How better lead management can help SMEs convert leads into customers

How better lead management can help SMEs convert leads into customers

In this world of cut-throat competition, as small business owners you always need to be on your toes. While there are plenty of challenges to deal with each day, one crucial task on which the bread and better of your enterprise depends is transforming your leads into customers. Realizing the criticality of lead management, SMEs have been exploring several efficient ways to make the most out of the finite number of leads that come into their sales process. Businesses need a robust lead management system to ensure that leads can be managed effectively. One major challenge that every owner faces…
Deskera’s integrated ERP system for Tourism Industry

Deskera’s integrated ERP system for Tourism Industry

India has always been one of the favorite tourist destinations in the world and the tourism industry has seen an exponential growth over the last few years. Travel & Tourism accounted for 9.4 percent of the GDP in 2017 according to the World Travel & Tourism Council. The sector is predicted to grow at an annual rate of 6.9% to ₹32.05 lakh crore by 2028 (9.9% of GDP). As the tourism industry continues to grow, having an edge over your competitors is critical to survive and thrive. Tourism is all about exceptional hospitality management, high end customer experience, and handling…
5 reasons why you should opt Deskera cloud ERP instead of on-premise/local ERPs

5 reasons why you should opt Deskera cloud ERP instead of on-premise/local ERPs

Today, the entire world is moving towards automation and cloud. According to RightScale 2018 State of the Cloud Report, public cloud adoption increased from 89% in 2017 to 92% in 2018 and private cloud adoption increased from 72% in 2017 to 75% in 2018. However, in India enterprises are still reluctant to move towards cloud, unable to realize the urgent need of the same. Lack of awareness, limited willingness to spend on technologies, misconception that cloud technologies are meant only for larger enterprises etc. are few apprehensions expressed by SMEs  to transition to Cloud. According to a research by Deskera,…
Video of the Day

Video of the Day

The power of ERP software is no longer exclusive for large corporations! Find out how SMEs are taking advantage of ERP to stay globally competitive.
The importance of sales forecasting in SME business

The importance of sales forecasting in SME business

SMEs are an integral part of any nation’s growth engine. They contribute around 6.11% of the manufacturing GDP, 24.63% of Service sector GDP and 45% of the total Indian manufacturing output. However, they are continuously dealing with multiple challenges, access to finance is one of the major ones. An SME therefore has to be extra diligent with regards to available cash flows. Often, SMEs tend to build up a huge inventory in expectation of future demand, only to end up in increased stock level, thereby blocking cash-flows. Accurate Sales forecasting is a feature that can help you perform better and…
What is driving enterprises towards Cloud?

What is driving enterprises towards Cloud?

Cloud adoption has been steeply increasing in India. According to “India Cloud Computing Market Forecast & Opportunities, 2020”, the Indian market for cloud computing services is projected to grow at a CAGR of over 22% during 2015-2020 with the global levels touching $162B. In today’s globally competitive world when larger enterprises have already moved to IoT, AI and BigData, it is critical for SMEs too, to explore cloud adoption seriously and use platforms that can help make their businesses smart. Cloud Computing is one of the technological innovations that has revolutionized the way people run their businesses. With its pay-per-user…
Why do we need ERP software for Plastic Industry

Why do we need ERP software for Plastic Industry

The plastic industry in India has shown significant progress since its inception. Today, it is one of the fastest growing and the most diversified industries. It employs about 4 million people and comprises more than 30,000 processing units, 85-90 percent of which are small and medium-sized enterprises. As the plastic industry continues to grow, managing operational and financial activities is becoming more and more complicated. The lengthy process includes various steps such as procurement, manufacturing, distribution of the product, channel management, cash flow, outstanding ageing of payment and receipts. Another important step is Quality Control – right from the raw…
Why is cloud-based ERP important for manufacturing industry

Why is cloud-based ERP important for manufacturing industry

Industrial manufacturing is a major growth sector for the Indian economy. Today, this sector is becoming globally competitive because of several initiatives like Make in India, favorable startup culture, Digital India and so on. The Indian manufacturing sector has the potential to reach US$ 1 trillion by 2025 and India is expected to rank amongst the top three growth economies and manufacturing destination of the world by the year 2020. In order to achieve this position Industrial leaders in India are looking at digitalising their vertical and horizontal value chains. They understand the criticality of digital transformation in the global…
Why should retail businesses invest in CRM

Why should retail businesses invest in CRM

The retail industry is continuously evolving. We have seen tremendous growth in the sector in recent times. Today, it is the largest among all industries accounting to 10 percent of the country’s GDP and employs around 8 percent of the workforce. Why do retail businesses need CRM? Due to exponential growth in the sector, retailers are facing certain daunting challenges like ensuring enhanced customer experience and loyalty, being part of the globally competitive platform, improved decision making, catching up with evolving compliances and so on. Additionally, today retail businesses are not just about brick and mortar store. With multiple options…